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Made By Mitchell

Founded by makeup artist Mitchell Halliday (aka Mitch or Mmmmitchell) in 2020, Made By Mitchell quickly amassed a cult following with its bold, innovative makeup designed for all skin types, tones, and textures. Read more

Subsequently, what started with Blursh™, a viral liquid-to-powder blush, has developed into an extensive range of shade-diverse, blendable, buildable makeup. Certified 100% cruelty-free, the Made By Mitchell brand is home to numerous viral hits like the iconic Curve Case, Truth Tint, and Beam Lip Gloss.